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各种个性广告牌盘点
2012-02-02来源:和谐英语
In the race of becoming the world’s best products, different businesses and companies are relying on advertisers and marketing firms to create gimmicks and stints that could really engage and persuade customers into purchasing. Aside from creative ads seen on TV and in some newspapers or magazines, another tool best used to attract people is by means of huge billboards seen on the streets. And if you think that it would be just another display of texts and photos with nothing special, then you may be missing something. After all, what these groups are aiming for is to attract attention and convince them into buying. Anyway, here are the top 10 most impressive Billboard advertisements seen around the world! 为了争夺世界顶级产品的王牌桂冠,各大商家纷纷使出浑身解数——靠广告公司或其他市场营销策略为其产品做包装、摆噱头,以此成功“忽悠”消费者购买其产 品。除了在电视、报纸、杂志上看到的那些富有创意的广告外,在大街上悬挂着的巨型广告牌,也是吸引大众眼球的有效推销手段之一。如果你认为这不过是一堆文 本和图片换一种方式呈现的话,那你可能压根儿没看明白。毕竟广告商挖空心思打造这些广告牌的目的,无非是引起路人的注意,并在此“感召”下心甘情愿地掏出 腰包。以下是全球十则最具特色的广告牌。
10. Quitplan Services
Advertising group Clarity Coverdale Fury has thought of a concept that does not need too much words in making a person understand that Quitplan Services helps people to overcome their addiction and bad habits such as smoking. In fact, the pole used in the said billboard is a large, and is located at 35W north of Twin Cities in Minnesota. Clarity Coverdale Fury广告公司试图通过某种无需太多语言文字的表现形式,传达给人们这样一种理念:Quitplan Services可以帮助身陷泥潭的瘾君子们摆脱吸烟等成瘾的恶习。事实上,撑起这块广告牌的撑杆也是重量级的,广告牌被树在了明尼苏达州以北35W处。