超级成功人士的八大独特习惯

Great entrepreneurs don’t write great books. In fact, they don’t write many books at all.
伟大的企业家并未写出伟大的著作。事实上，他们根本没有写过很多书。

Neither fact is surprising. Successful entrepreneurs are typically too busy innovating to write down much of anything. And on those rare occasions when they attempt to create a book, it’s filled with what they did, and not what led to their idea in the first place. As a rule, they are not particularly introspective.
无论哪种事实都不会令人感到惊讶。成功的企业家通常太过忙于创新，没时间写下很多东西。当他们难得试图去创作一本书时，书中满是他们做过些什么，压根不是起初给予他们灵感的东西。

So if we want to know what makes them successful—in order to improve our own companies
因此，如果我们想要了解是什么促使他们成功——以便提高我们自己的公司，无论我们是服务于一家大型公司还是我们自己的初创企业——我们有必要对他们进行研究。而这正是我过去三十年来所一直从事的。

whether we work for a huge one or our own start up—we need to study them. And that is exactly what I have been doing professionally for the last 30 years.
以下便是我的研究结果。

1. Look at How They Think, Not at What They Do. If you just observed the actions entrepreneurs take, you would conclude there isn’t that much to be gained from studying them. Each entrepreneur’s behavior is as idiosyncratic as they are. You would have to be Larry Page and Sergey Brin to start Google; Oprah Winfrey to found Harpo Productions.
1.着眼于他们是如何想的，而非其所作所为。 如果你只是观察企业家们所采取的行动，你会得出这样的结论：研究他们没有多少收获。每个企业家的行为和他们自身一样独具特色。创立谷歌（Google）的必须是拉里?佩奇（Larry Page）和谢尔盖?布林（Sergey Brin）；成立哈普娱乐集团（Harpo Productions）一定要是奥普拉?温弗里(Oprah Winfrey)。

But—and it is a huge but—if you look at how they reason, you see remarkable similarities. The process just about all of them follows in creating their companies looks like this. They:
但是如果关注他们是如何思考的（这是一项庞大的工程），你就会看到明显的相似之处。他们在创立自己公司时所遵循的思考过程就像下面所示： A. Figure out what they really want to do.
A． 弄清楚他们真正想做什么。

B. Take a small step toward that goal.
B． 向那个目标迈出一小步

C. Pause after taking that small step to see what they have learned.
C． 迈出一小步之后稍停片刻看看学到了什么

D. Build off that learning and take another small step.
D． 积累经验，再前进一小步

E. Pause after taking that step.
E． 之后再停下来

F. Build off what they learned in step two. And then take another small step…
F． 积累第二步中的经验。然后继续前进……