业务员谈合作现场过招(一)
今天Lucky的办公室出现了一个生面孔——Kevin Hughes,此人代表美国一家运动产品公司,专程来中国寻找加工合作方。接洽的加工产品是运动型"磁质石膏护垫",受伤的运动员使用这种产品上场比赛,即可保护受伤部位,且不妨碍活动。
现在,我们就来看看两人的会面情况:
L: We found your proposal quite interesting, Mr. Hughes. We'd like to weigh the pros and cons (衡量得失) with you.
K: Mr. Lucky, we've looked all over Asia for a manufacturer; your company is one of the most suitable.
L: If we can settle a number of basic questions, I'm confident in saying that we are the most suitable for your needs.
K: I hope so. And what might be the basic questions you have?
L: First, do you intend to take a position in (投资于……) our company?
K: No, we don't, Mr. Lucky. This is just OEM (Original Equipment Manufacturing,贴牌生产).
L: I see. Then, the most important thing is the size of your orders. We'll have to invest a great deal of money in the new production process.
K: If you can guarantee continuing quality, we can sign a commitment for 75,000 pieces a year, for five years.
L: At US $1000 a piece, we'll make an average return of just 4%. That's too great a financial burden for us.
K: I'll check the number later, but what do you propose?
L: Here's how you can demonstrate commitment to this deal. Make it ten years, increase the unit price, and provide technology transfer (技术转让).
Lucky 提出了合作条件,Kevin会答应吗?欲知后事如何,且看下一轮谈判。
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