中国房地产开发商进军美国楼市

Xinyuan paid $54.2 million for the site in Williamsburg and plans to spend about $200 million on the development. Total condo sales are expected to be in the $250 million to $350 million range.
鑫苑置业为威廉斯堡那块地支付了5,420万美元，计划为这个项目投资约2亿美元。预计该公寓楼的销售总额约为2.5亿至3.5亿美元。

Finding the right project hasn't always been easy for Chinese investors. Mr. Ozden said cultural differences have often made teaming up with U.S. partners a challenge. Some Chinese developers have relied on close friends, who speak English but know little about real estate, to serve as their negotiators. That has limited Chinese access to deals, and they often see properties only after many local investors have taken a pass.
找到合适的项目对中国投资者来说并非总是易事。欧阳默说，文化差异经常为中国人与美国合伙人的合作带来挑战。一些中国开发商依靠那些英语流利、但对房地产知之甚少的密友来充当自己的谈判代表。这就限制了中国人获取交易的途径，而且他们常常是在很多美国投资者都看过并放弃后才有机会去看某些楼盘项目。

Foreign investors have stubbed their toe in the U.S. real-estate market before. New York City can be particularly challenging for outsiders unfamiliar with how contractors and unions operate. Mr. Ozden said Xinyuan is hiring locals in New York to help navigate areas like that.
外国投资者以前在美国房地产市场上曾跌过跟头。尤其是纽约市，进军这里的楼市对于不熟悉承包商和行业协会操作方式的外来者而言可能极具挑战性。欧阳默说，鑫苑置业目前正在纽约雇当地人来协助在这类城市的项目运作。

Xinyuan, which was founded in Zhengzhou in 1997, is developing residential buildings in about eight Chinese cities. It was the first real-estate developer in China to list shares on the NYSE, when it had an initial public offering in 2007, according to the company website. This month, it reported third-quarter revenue of $226.1 million and net income of $31.9 million.
鑫苑置业1997年成立于河南郑州，目前在中国大约八个城市开发居住房产项目。据该公司网站介绍，该公司2007年进行首次公开募股，是首家在纽约证交所上市的中国房地产企业。鑫苑置业本月称，公司第三财季的营收达到2.261亿美元，净收益为3,190万美元。

The company acquired the Williamsburg site from New York real-estate investor Richard Kalikow, who had foreclosed on the project's developer. Xinyuan plans to build mostly three-bedroom units to appeal to families who want an upscale building but may be priced out of Manhattan.
鑫苑置业从纽约房地产投资者卡利科(Richard Kalikow)手里收购了威廉斯堡那个项目，之前卡利科曾取消了该项目开发商的抵押赎回权。鑫苑置业目前打算将大多数公寓建成三居室，以吸引那些既希望买高端公寓但可能又住不起曼哈顿的家庭。

Mr. Ozden declined to comment on how much Xinyuan intends to charge for the units, but condos in the area tend to sell for around $700 to $800 a square foot. 'We think Williamsburg has one of the biggest upsides for residential real estate in the U.S.,' Mr. Ozden said.
欧阳默拒绝就鑫苑置业未来的公寓价格发表评论，不过该地区的公寓售价一般在每平方英尺700美元至800美元左右。欧阳默说，我们认为对美国住宅房地产项目而言，威廉斯堡是有着最大潜力的地方之一。