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你真的懂这些办公室行话吗?行天下必备

2014-11-21来源:Englishtown
Think outside the box

打开思维

No one knows what the box is, or what’s inside it, but bosses seem to like it when workers are outside it. If someone at your work asks you to think outside the box it means they don’t want you to limit your thinking. They want creativity, and ideas, and thinking outside the mainstream. This term is used to try and encourage new ideas and a fresh approach to problems.

没有人知道这个盒子的范围是什么,或者里面装有什么,但是老板们似乎喜欢员工们都在外面。如果有人在你的工作范围要求你去打开思维想想外在的方面,这意味着他们不想限制你的思维想让你开发空间。他们想要的是创新,好点子和想到市场的主流。这个术语被用作试图激励员工想出新办法和一个新方法来解决问题。

Brainstorming

头脑风暴

Brainstorming is another way to encourage workers to think outside the box. It’s a technique by which a group discussion is held to produce ideas. Ideas are spontaneously bounced around the group, often as a way of trying to solve a problem. Brainstorming actually goes back a long way, all the way back to 1939 when it was first devised by advertising executive Alex F. Osborn. He began developing methods for creative problem solving, as he was frustrated by employees’ inability to develop creative ideas individually for ad campaigns. In response, he began hosting group-thinking sessions and discovered a significant improvement in the quality and quantity of ideas produced by employees.

头脑风暴是另外一种激励员工打开思维的方式。这是一种技术,一个团队一起讨论问题提出方法。团队里面,大家的办法都是突然想出来,经常用来解决问题。头脑风暴事实上回顾到了一种很长久的方式,回溯到了1939年,当广告执行总监亚历克斯F第一次设计出来。当他被员工们无能为广告活动想出有创新性的主意而备受挫败时,他开始为具有创造性的问题想出好的办法。作为回应,他开始举办集思广益期,发现员工们的想法的质量和数量,在很大程度上完善了很多。

Desk jockey

办公室工作

This is a pun on the term disc jockey, and the chances are you’re being a desk jockey right now. Instead of spinning lots of records, you might be on your laptop checking emails, reading this article, while you’re eating a pasta salad or drinking a coffee from your work’s canteen. Ringing phones, beeping pagers, overflowing inboxes – they’re all the tools of the desk jockey.

这是舞曲唱片播放员这个术语的双关用法,现在有机会让你成为坐办公室的人。而不是旋转很多的唱片,你可能在用笔记本电脑查看邮件,阅读文档,与此同时你在工作餐厅里面在吃通心粉沙拉或者喝咖啡。手机响,电话响,邮箱邮件满----他们都是在办公室工作的工具。

USP

独特卖点

This stands for Unique Selling Point or Unique Selling Proposition. It’s used a lot in the marketing sector and was introduced as office-speak way back in the 1940s. It refers to those successful products that have unique, specific attractions to consumers – so much so that they were willing to switch to it from their brand of choice.

USP代表的是独特的卖点或者独特的销售主张。在市场部分用的很多,被引用到办公室会话还要回溯到1940年。它指代那些成功的,对于客户而言有特点、有独特的吸引力的产品----如此以至于客户希望改变他们的品牌选择。