从贺岁片看今年国产电影命运

（文本为视频大致内容，可能与视频并非完全一致）

A "fierce battle" is taking place in cinemas across China this month as four movies, directed by the country's most bankable directors, are competing with each other to become the biggest box office hit of the season. Insiders believe the situation is a sign that the Chinese movie industry has entered a period ofphenomenal growth.

December is usually a popular movie-going season in China, but the last month of 2010 is surprisingly lively.

Two of the four movies, "Sacrifice" and "Just Call Me Nobody", have seen box office receipts exceeding 100 million yuan, about 15 million U.S. dollars, in just one week after their debuts.

The other two, "Let the Bullets Fly", released last Thursday, and "If You Are the One 2", which is slated to hit cinemas on Wednesday, are also expected to do well at the box office.

According to statistics, the Chinese box office surged 43 percent year on year to 6 billion yuan in 2009.

The final year-end box-office take is expected to top 10 billion yuan, and by the end of 2012, the Chinese box office is likely to hit 20 billion yuan.

The country's film industry began to turn around after China joined the World Trade Organization in 2001. The growth rate of China's box office averaged 30 percent in recent years, a record level in world movie history.

Government support and assistance is deemed indispensable for the continuing development of China's film industry.

In January, the state council, China's cabinet, issued guidelines for the booming industry.

These guidelines promised helping domestic movie makers to expand fund-raising channels, encouraging expansion of digital cinema networks nationwide, and cultivating more movie industry professionals so that the industry could grow at an annual speed of 20 percent by 2015.

However, insiders point out that the number of Chinese moviegoers is much smaller compared with that in developed countries. The majority of moviegoers are affluent urbanites who are willing to pay for tickets that are not cheap. But for 900 million rural residents, going to the movie is still out of reach. Industry analysts propose that China ramp up cinema construction to draw in these audiences that have been marginalized.