香港的电影海报展

In the run up to Hong Kong's 36th International Film Festival, playbills from around the world have been put on display. Let's see what's been pinned up.
在第36届香港国际电影节即将到来的时候，世界各地的海报已经展出来了。让我们去看看海报上有什么。

A few Hongkong movie stars made an appearance ahead of the festival. Apart from showing posters of nominated films, exhibits also include costumes and props from the movies. According to the festival's art director, the exhibition aims to offer some cultural appreciation before the movie madness starts.
一些香港影星在电影节之前就露面了。除了展示提名电影的海报之外，展览品还包括电影的服装和道具。据电影节的艺术指导称，展览会的目的是在电影狂潮开始之前提供一些文化欣赏。

Li Cheuk-To, art director of HK Int'l Film Festival, said, "Different posters show different cultures and backgrounds. For example, European posters have a deep artistic tradition and have quite a value on design and art. It is very good."
香港国际电影节艺术指导李焯桃表示：“不同的海报展示出不同的文化和背景。例如，欧洲的海报有一种很深的艺术传统，在设计和艺术上很有价值。非常好。”

With posters serving as the advertisement for movies, they are fundamental in promoting the potential audience's imagination and understanding of the film. And according to the organiser, there is a real difference in design between the east and west.
由于海报是电影的广告，它们在促进潜在观众对电影的想象力和理解方面很重要。据组织者称，东西方在设计上真的有区别。

Cheng Tze Wang, program manager of HK Int'l Film Festival, said, "What a Hong Kong audience or mainland audience see is big titles of movie stars, very big on the poster. But if you see posters from Europe, it's very simple. Instead of big titles of stars, the name of director is always big and bold."
香港国际电影节项目经理Cheng Tze Wang表示：“香港观众或内地观众看的是海报上影星的大名，非常大。但是如果你看看欧洲的海报，就非常简单了。导演的名字总是很大和很醒目，而不是明星的大名。”

The 36th Hong Kong International Film Festival kicks off on March 21st, but in the meantime, film fans can whet their appetites with the posters.
第36届香港电影节将于3月21日开始，但是，同时，影迷们可以通过这些海报增加他们的胃口。