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《财富》评选科技界最聪明的五个人,马云入选

2011-08-04来源:CNN

Rosenblatt's big media idea is simple but brilliant: Give the masses what they want. His Demand Media uses a team of freelancers to churn out 7,000 videos and articles a day, based on a sophisticated computer analysis of what online readers are searching for on any given day. The material appears on Demand's own family of sites, but also on mainstream media outlets such as USA Today. Readers are happy, and advertisers apparently are too: Executives say that Demand Media has been profitable since its start, reportedly generating more than $200 million in revenue a year.
Rosenblatt的大媒体想法虽然想法简单但是非常聪明:给大众他们想要的东西。他的Demand Media每天动用一个团队的自由职业者粗制滥造出7000个视频或者文章,而这一切的根据就是复杂的网络运算来确定每天读者们都在搜集些什么内容。这些资料都出现在Demand自己的官方网站上,但是也会出现在主流媒体上比如USA Today之类的。消费者和广告商都很高兴:因为根据Demand Media的执行官说,这个媒体从一开始就很赚钱,每年能够产生2亿的利润。