您现在的位置是:首页 > 英语视频 > 英语新闻视频 正文 第十一届中国国际网络文化博览会在北京开幕 2013-10-12来源:CCTV9 The 11th China International Digital Content Expo has opened with great fanfare at the National Agricultural Exhibition Center in Beijing. The country’s Ministry of Culture organized this event to promote the development of online culture and internet-related business. This is one of the most influential digital content events in China. The expo emphasises the power of the cyber world, with the theme of "Cultural Strength, Creative Future". Many digital content enterprises participated, with innovative products. Some key exhibitors also received awards for their contribution to the thriving culture of the Internet age. "We noticed that lots of foreigners are very curious about Chinese culture. But cultural exchanges used to be very limited, only through economic and trade cooperation. But now, online games are playing an increasingly significant role in promoting Chinese culture. As the cultural elements embedded in online games can be seen, heard and felt," said Wang Yuyun, vice president of Beijing Perfect World. Today, online games have become an essential pillar of the Chinese mainland games market. The Chinese game overseas exports increased by nearly 20 times over the past ten years. By 2012, overseas export sales had reached 570 million US dollars. "The trend towards globalisation is irresistible. Through mergers and acquisitions, the online game market has been developing in leaps and bounds. With independent R&D capabilities, our products have been exported to countries in Southeast Asia, Europe and north America," said Chen Fang, vice president of Shanda Games. But entrepreneurs also say that China’s online game industry is currently reaching a turning point and will be moving towards a new stage of transformation. "To better promote Chinese culture, the online gaming industry faces many challenges. We need to think about how to compete with more developed rivals from foreign countries, how to make products localized and acceptable, how to make full use of the advanced technology and how to nurture more talented engineers," Wang said. China’s online gaming companies are becoming more competitive in overseas markets, pushing exports to record highs. And as the industry goes global, Chinese companies must continue to strengthen their innovation and cooperation to create products of higher quality and richer content. 本栏目更多同类内容 扫码关注和谐英语微信公众号,第一时间获取最新学习资料 或公众号搜索myhxen 上一篇 “中国梦”系列图书亮相法兰克福书展 下一篇 马布里与北京队续约 相关文章 中国利用国际经验来解决污染问题2016国际反腐败日:联合反对腐败全球健康促进大会在上海开幕第三世界互联网大会于星期三开幕网络安全法获表决通过国际原子能机构成立60周年首脑会议在维也纳开幕国际宇航大会在墨西哥开“一带一路”国际研讨会在西安召开国际奥委会主席参观奥运村国际奥委会:不全面禁止俄参加奥运会