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中国大型数码商场面临的挑战

2011-07-07来源:CRI
词汇讲解:

1. bustling adj. 繁忙的; 熙熙攘攘的
例句:The street is bustling.
大街上热闹得很。

2. landlord n. 店主
例句:He is the landlord of this pub.
他是这家酒店的店主。

3. closure n. 停业,关闭;倒闭 ;结束
例句:A story was going round that the factory was in line for closure.
关于这家工厂很可能关门的说法在到处流传。

4. profit n. 利润, 收益, 赢利
例句:It's profit you're after.
你所追求的是利润。

5. decline v. 下降,下跌;减少;衰退,衰落
例句:Unemployment declined to 4 percent last month.
上个月失业率降至百分之四。

6. rental n. 租费, 租金额
例句:I’ve paid this month’s television rental.
我已付了这个月的电视租金。

7. shrink v. 收缩; (使)缩水, 收缩, 缩小, 皱缩
例句:The number of students of this school has shrunk.
这所学校的学生人数在减少。

8. competitive adj. 竞争的, 比赛的
例句:Some kinds of business are competitive.
有些商业是要竞争的。

9. retail n. 零售
例句:The retail dealer buys at wholesale and sells at retail.
零售商批发购进货物, 以零售价卖出。

10. format n. 格式, 样式, 版式
例句:They are producing books in all kinds of different formats.
他们出版各种不同开本的书籍。

11. secure vt. 使安全
例句:He will secure that there will be no difficulty.
他将保证不再出现任何困难。

短语讲解:
1. The building's property manager explained that the contract with the landlord, Peking University, has come to an end.

come to an end结束,终止
例句:The diving competitions have come to an end.
跳水项目已经比赛完了。

2. However, the answers from some nearby digital product trading centers in Zhongguancun shed some light on other possible reasons behind the closure.
shed light on为...提供线索, 对...透露情况
例句:She has told them nothing that could shed light on her husband's whereabouts. 
她没向他们提供任何有关她丈夫下落的线索。 

3. Computers in my store each used to bring me 700 to 800 yuan in profit three or four years ago.
used to过去常常
例句:Grandmother used to darn her own stockings. 
祖母过去总是自己织补袜子。 

4. Low profit plus high rental fees have driven many stores to close down.
close down (使)停业, (使)停产
例句:Because of the continued loss, the factory closed down.
由于连续亏损, 工厂关闭了。

5. From 2002, the digital product shopping centers furiously expanded from 60 thousand square meters to today's 320 thousand square meters, which is roughly equivalent to 44 football courts.
be equivalent to相等[当]于…,等(同)于,与… 等效
例句:The car is equivalent to the house
这辆车和这座房子等值。

6. Similar results have also occurred in Shanghai's Xujiahui district and Shenzhen's Huaqiangbei area, both known as the centers of the local digital product market.
known as以…知名;被认为是
例句:They are known as Brazil street kids.
他们是我们所知的巴西街童。

7. Chen Xiaozhen, one of the local store owners in Shanghai's Xujiahui area says he is also considering withdrawing from the market.
withdraw from (使)离开〔退出〕
例句:Bill's parents withdrew him from school.
比尔的父母亲让比尔退了学。

8. I could make 700 to 800 yuan by selling one computer in the past, but now I only make 100 yuan. I can tell that market demand has shrunk tremendously.
in the past在过去
例句:In the past she lived in a dream.
过去, 她过着梦一般的生活。

9. I can hardly make a living here.
make a living赚钱过活
例句:She heard that it was easier to make a living in the big cities.
她听说大城市谋生容易些。

10. A newly released administrative policy says places like Zhongguancun will have to develop high-end digital service businesses to return to their original development plan of building a Chinese Silicon Valley. Silicon Valley should not be defined as a digital product retail and wholesale market, but a high-tech center which leads frontline research in digital fields.
be defined as被定义为 ...
例句:In general, teaching materials are narrowly defined as textbooks.
一般来说,狭义的教材专指教科书。

11. Industrial Insiders say basically the whole area of Zhongguancun has finished its historical mission as a trading market, and should find its next direction for development at this turning point.
turning point转折点,转向处
例句:The Congress marked a turning point in our history.
这次代表大会标志了我们历史的一个转折点。

12. China will probably follow the business format of western countries, by developing some supermarkets that specialize in digital products, which allow product manufacturers to sell directly to consumers in the future.
specialize in专攻, 精通, 以…为专业
例句:The cinema specializes in Italian films.
这家电影院专门放映意大利电影。

13. Multiple business models will be developed step by step for the Chinese digital market with more professional and secure services for digital product users.
step by step一步步地, 逐步地, 逐渐地
例句:He learnt the rules of the game step by step.
他逐步学会了游戏的规则。