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The Hilton Buenos Aires, Argentina, has created the world’s first Barbie-themed hotel room.

The room has gone from a temporary attraction to a permanent fixture. Hilton Hotels and toy maker Mattel created the room 10 years ago for a trial run.

The room is covered in pink and has a 32-inch television running constant Barbie movies. An internal door leads from the Barbie room to another room for the parents.

Occupying room number 136 on the first floor, the first evidence of the attraction is a giant Barbie high heel shoe in the hotel lobby. The room was given a test run in 2004 for a month and reopened in September 2014.

The room's nightly rate is US$179. It is fully booked until the start of 2015.

Barbie was first sold in 1959 and is still the world's number one fashion doll. The Barbie brand is worth an estimated US$1.3 billion in sales for Mattel.