突发CEO闹绯闻 公关危机的正确做法

6: Be straight about what you know, what you don't know, and what you are going to do to fix the problem

6: 坦率地说出你知道什么，不知道什么，你打算采取什么措施解决问题。

This one is mostly self-explanatory. Instead of pretending to know it all, defer to experts. So, if you're a mining CEO and there's been a collapse, bring out the geologists rather than speculating on the mechanics yourself.

这条规则基本上是不言自明的。不要假装你什么都知道，听从专家的意见。所以，如果你是一家矿业公司的CEO，你的公司出现塌方事件，最好聘请地质学家出面解释，你自己不要在那里瞎猜结构力学的种种奥妙。