酷暑难当:有人难受 有人开心

Not everyone is complaining about the heatwave-some are loving it, especially those who are making money.

并不是每个人都在抱怨酷暑-有些人偏偏喜欢天气热，尤其是那些能够从中赚到钱的人。

A hot summer calls for cool ideas to beat the heat.

酷暑引发了人们对良好消暑用品的旺盛需求。

These are also the items businessmen look for in order to cash in.

这些用品也恰恰是那些企图趁机获利的商人们正在寻觅的。

Air-conditioned taxis cruise the city, hoping to lure those who are used to walking or taking buses. They have become the best option for many.

配备了空调的出租车在城市间往来穿梭，以期吸引那些习惯走路或乘公交的人们。他们已然成了众多市民的首选。

"Our business is better than usual. The weather is so hot. No one wants to cram onto a bus."

“生意比平时好。天气太热了，没人愿意挤公交。”

Also feeling the gain are the fruit sellers. Their businesses have heat up as quickly as the weather. Watermelon is always the the best seller.

水果商贩也尝到了甜头。他们的生意随着天气变热也越做越红火。西瓜永远最畅销。

"It's the best to quench thirst, and relieve the heat."

“西瓜最解渴，还能消暑。”

And for more non-edible methods of relieving the heat, don't forget these.... air-conditioners and electric fans.

除了食物消暑方式之外，也别忘了这些-空调和电风扇。

With pricetags that range from hundreds to thousands of yuan, there's plenty of options to choose from.

这些电器的价格从几百元到几千元不等，顾客有很大的选择空间。

"The sales volume of electric fans in our shopping center has jumped 10 percent these days, hundreds are sold each day."

“这些天来，我们购物中心的电风扇销售量上涨了10个百分点，每天可卖出几百台。”

Indeed a keen eye for business might be the best way to make good(use) of an uncomfortable situation.

确实如此，这酷暑难耐的天气也许对那些具有敏锐商业眼光的人还是有很大的利用价值的。

Notes:
cash in: 这里指“趁机获利”。此外，cash in还可以指“兑换”。
例如：
Profiteers cashed in during the gasoline shortage.
投机商人利用石油短缺大捞一笔。

a keen eye for business: 敏锐的商业眼光。
keen: 锋利的，敏锐的，强烈的，精明的，热衷的
例如：
The blind have a keen sense of touch.
盲人有敏锐的触觉。
Mrs Hill is keen on Tom's marrying Susan.
希尔太太很希望汤姆能和苏珊结婚。