VOA常速英语:In the Age of Social Media are GIFs the New Short Films?

Whether you call them gifs or gifs, they’re short for graphics interchange format and better known as the looping video animations that are everywhere on mobile and social media.And at the Giffy Film Fest in New York they’re moving from touchscreens to the big screen.I think people are just used to shorter form content in general and I really think people will embrace this format as a type of entertainment.
不管你叫它们gif还是gif，它们都是图形交换格式的缩写，更广为人知的是在移动和社交媒体上随处可见的循环视频动画。在纽约的动图电影节上，他们正从触摸屏转战大银幕。我认为人们只是习惯了更短形式的内容，我真的认为人们会接受这种形式作为一种娱乐。

Users can upload their videos and photos to sites like giffy.com.In gifs.com which they generate the gifs automatically, making them easy to share on social media.An emoji you can give a thump up or smile but in a gif, you can give a full reaction and I think that is what really has taken it to next level.The entries were so different, they were live action, they were illustrated, they were stop-motion, they were experimental.Some were sad, some were heartbreaking, some were romantic, some were terrifying.
用户可以将视频和照片上传到giffy.com等网站。在gifs.com网站上，他们会自动生成gif文件，让它们更容易在社交媒体上分享。发个表情，你能发个赞或微笑，但动图的话，你可以给出一整个完整的反应，我认为这真正能把它带到下一个层次。参赛作品非常不同，有的是真人表情包，有解说，有延时镜头，有带实验性质的。一些是悲伤的，一些是让人心碎的，一些是浪漫的，还有一些是吓人的。

But it only lasts 18 seconds or less, can you really call it a film? For this creators, it’s beside the point. I don’t care about taking someone on a long journey.I just want to someone to remember it and oftentimes I find that it’s more effective to do that with a short piece.I love gif format because they’re super easy and they are super quick.In a day I can create one gif and post it and share it and it’s like an addiction.
但它只有18秒或更短，你真的能称之为电影吗?对于这个创造者来说，这无关紧要。我不在乎带别人去经历一个长途旅行，我只是想让别人记住它，而且我经常发现用一小个短片会让它更有效的被记住。我喜欢gif格式，因为它们超级简单，超级快。一天之内，我就可以创建一个gif，然后发布和分享，就像上瘾一样。

In the last six months, I’ve gone from 136,000 views to 200 millions so it’s been a whirlwind.There are also democratizing access for aspiring filmmakers and artists.Maybe you don’t have the means to create a feature like a film right now or even the means to create a short-like film.But you could probably create a film within 18 seconds.Shoot something with your phone, shoot something with your ipad, cameras are everywhere. There is no excuse to not make a film.And in the age of diminishing attention spans, it’s timely entertainment.
在过去的6个月里，我的浏览量从13.6万次上升到2亿次，所以这是一场旋风。对于有抱负的电影制作人和艺术家来说，它们也是一种民主化的途径。也许你现在没有办法制作一部电影这样的故事片，甚至没有办法制作一部短片。但是你可以在18秒内制作一部电影。用手机拍东西，用ipad拍东西，相机无处不在。没有理由拍不出电影来。在注意力持续时间越来越短的时代，这是一种及时的娱乐。

Tina Trinh, VOA News, New York.
Tina Trinh，美国之音新闻，纽约报道。